Exploring the Value of Data-Rich Multichannel Environments for Analytical CRM in the Insurance Sector
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Author / Producer
Date
2018
Publication Type
Doctoral Thesis
ETH Bibliography
yes
Citations
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Publication status
published
External links
Editor
Contributors
Examiner: Fleisch, Elgar
Examiner : Wagner, Joël
Book title
Journal / series
Volume
Pages / Article No.
Publisher
ETH Zurich
Event
Edition / version
Methods
Software
Geographic location
Date collected
Date created
Subject
Organisational unit
03681 - Fleisch, Elgar / Fleisch, Elgar