Das Interface zwischen F&E und Marketing

kulturelle Unterschiede und die bereichsübergreifende Kommunikation
Download
Abstract (PDF, 165.4Kb)
Fulltext (PDF, 8.404Mb)
Thumbnail
Closed access
Author
Wiebecke, Georg Hans
Date
1989
Type
  • Doctoral Thesis
Rights / license
In Copyright - Non-Commercial Use Permitted
Permanent link
https://doi.org/10.3929/ethz-a-000585864
Publication status
published
External links
Search via SFX
Contributors
Examiner: Tschirky, Hugo
Examiner: Ulich, Eberhard
Publisher
ETH Zürich
Subject
INDUSTRIELLE FORSCHUNG; MARKETING; PRODUKTENTWICKLUNG; INDUSTRIAL RESEARCH; MARKETING; NEW PRODUCT DEVELOPMENT
Notes
Diss. Techn. Wiss. ETH Zürich, Nr. 8901, 1989. Ref.: Hugo Tschirky ; Korref.: Eberhard Ulich.
More
Show all metadata
ETH Bibliography
yes
Altmetrics