
Open access
Author
Date
2010-11Type
- Working Paper
ETH Bibliography
yes
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Abstract
The average American watches over five hours of television per day. We test whether sentiment in TV news shows influences the ordinary consumer in the US, and whether the University of Michigan Index of Consumer Sentiment is better at explaining changes in private consumption than TV news sentiment. TV news sentiment, we find, can better explain the consumption behavior of US households, especially when combined with personal income and savings. Show more
Permanent link
https://doi.org/10.3929/ethz-a-006589527Publication status
publishedJournal / series
KOF Working PapersVolume
Publisher
KOF Swiss Economic Institute, ETH ZurichSubject
KONSUMVERHALTEN + KONSUMENTENVERHALTEN; TV sentiment; CONSUMER BEHAVIOUR; PRIVATE CONSUMPTION; VEREINIGTE STAATEN VON AMERIKA, USA (NORDAMERIKA); Private consumption; PRIVATER KONSUM; TELEVISION TRANSMISSION (TELECOMMUNICATIONS); FERNSEHÜBERTRAGUNG (NACHRICHTENWESEN); UNITED STATES OF AMERICA, USA (NORTH AMERICA)Organisational unit
02525 - KOF Konjunkturforschungsstelle / KOF Swiss Economic Institute
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ETH Bibliography
yes
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