Behavioral Consequences of Customer-Initiated Channel Migration
Metadata only
Author
Date
2014-08Type
- Journal Article
Publication status
publishedExternal links
Journal / series
Journal of Service ResearchVolume
Pages / Article No.
Publisher
SageSubject
Customer channel migration; Online and offline channels; Direct and indirect channels; Conditional difference-in-differences estimationOrganisational unit
03995 - von Wangenheim, Florian / von Wangenheim, Florian
Notes
Published online 3 March 2014.More
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