From Free-to-Fee in B2B: How to move free industrial services into for-fee offerings
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Author / Producer
Date
2021
Publication Type
Doctoral Thesis
ETH Bibliography
yes
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published
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Examiner: von Wangenheim, Florian
Examiner : Ulaga, Wolfgang
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ETH Zurich
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03995 - von Wangenheim, Florian / von Wangenheim, Florian